You might have wanted to start a restaurant for years now, but never got the guts to actually say yes to your dream. Well, after completion of your graduation, it is time to set forth a career path. If running a restaurant is still a vivid dream in your mind, then sit down and start drawing a plan. Running a business is more like opening your new business venture. So the basic ideas like chalking down a plan, fixing a budget, etc. will remain the same. However, for creating a successful recipe, you need to go through some start-up guides on ways to start a restaurant business smoothly and proficiently.
Starting a restaurant is no doubt exciting, but it is time-consuming at the same time. It is considered one of the toughest businesses to make a career out of due to hefty competition. Studies show that around 60% of restaurants fail in their first year. Well, you are not supposed to temper passion but have to hold your horses. Investing in some serious money and time is what you need first!
Start with right intentions:
If you plan to make it work as a restaurant owner, you need to love your passion. For the money, you might have to take up some odd jobs if your bank balance doesn’t permit you with enough money. You may have to take overnight shifts, take up two works together and more, to get going on with your dream. That’s the kind of dedication you need. As you need a lot of money for running a restaurant business, make it your passion and not just any other business venture. It is harder than what has been anticipated, but your sweat will bring colors in the end.
Three common ingredients in successful restaurant recipe:
No restaurant has ever succeeded without a great location, amazingly talented chef and great concept. So, you need these three points cleared out while opening a restaurant business. These three components work together in writing success stories. Your selected location must match your concept. Similarly, your selected chef must match your concept, if you don’t want to invite any drama in your business. So, these three ingredients are intermingled with one another.
Accessibility is the key. The more people can access your restaurant in terms of locality and broader sense, the greater will be your success chances. Check out some of the successful names already. They are widely accessible not just locality, but brand name, food quality and competitive price. So, try incorporating these points in your kitty if you want to house a reputed restaurant like some of the other marketing giants.
You definitely need a solid plan:
It is mandatory to have detailed business plan, which will coordinate with your restaurant business plan. You can hit it off with a lean plan, which will keep the business procedure rather simple. Try thinking business plan as more or less like living document that you use regularly for helping your plan to grow and for measuring progress report.
Your selected business plan should have comprehensive lookout of competitors, thorough and easy understandable market research, target audience-based information, solid financial and budgeting projection and outline of marketing plan. For your help, you can try using the LivePlan planning software for businesses, which will walk you easily through the entire procedure. Just because you are satisfied with present marketing outline, that does not mean you can stop checking on latest industrial trends.
Try overestimating capital needs:
You should plan to have around 6 to 9 months of working capital right from start. You will never know how these expenditures will start adding up so quickly and the amount it takes for new place to get a hold of some new and regular customers. Most of the new restaurants might face major downfall after the initial excitement. It is when the capital is quite critical. Sometimes, you might have to wait to see if the restaurant is actually catching up well or not.
Most restaurant owners will start their journey by using reserved cash and end up blowing money without taking a note of it. Well, this honeymoon period isn’t here to stay for long. You might face some success initially, but never let that get the better side of your judgment. You can determine the actual success few years later.
Don’t forget to test your menu:
You might have got yourself the 24-hour restaurant license, from the government and think that’s the end of story. Yes, it is true that you need this license from state or federal government if you plan to run a business, but there are some more steps to consider. You have to start testing your menu. Try building one as an experiment. You can try having dinner party with your proposed menu and ask for people’s honest feedback.
Avoid inviting your family or friends to taste the food. You need strangers who will not just taste your food but offer honest recommendations and changes to be made. While asking for feedbacks, follow methods like anonymous comments for procuring accurate reaction from people. Before that, you better focus on market research. You should visit other restaurants to get a clear idea on pricing and use more or less competitive rates for your menus.
A System of operations:
If you fail to put systems in place, that’s the biggest mistake you can ever make. This is what independent restaurant owner ends up making most of the time. Most owners don’t want to be focused as corporate. Embracing systems for them is like selling out and becoming a member of large chain. This is not the case always. There are reasons for chain restaurants to thrive these days. It is the finest example of developed systems for building guest demands and hold on to old people and invite some new ones.
Make sure to follow these points to the core, if you want your restaurant business to thrive and not just sink deep into failure.