Engagement is a key signal for ranking regarding the Instagram algorithm. One effective way to help get more exposure, engagement, and visitors to your content is Instagram hashtags.
When people interact with your posts through strategic hashtags rather than just scrolling by, you’ll know you’re doing Instagram engagement right. And when your content connects with your audience, making them feel something about or think about your brand, you know that you’ve established brand loyalty.
That said, we put together this post to help you increase engagement by using an Instagram Hashtag Generator.
Hashtags are essential especially if you need your Instagram marketing strategy to be more visible.
People who find your brand interesting through the tags might even follow your account back when used correctly. But if you use the wrong hashtag, you could end up spamming potential followers or getting penalized by the algorithm.
If you want to be sure about how to use Instagram hashtags like a pro, here are some reasons to get intentional with hashtagging:
Create a branded hashtag to promote your content and business or drive conversations. A branded hashtag can be your company’s name, your tagline, or a seasonal marketing campaign, like a giveaway contest or hashtag campaign.
When you use popular hashtags that match the storytelling content you’re sharing or promoting, people will be more interested in jumping in and joining the conversation.
You can reach more people by using hashtags on your Reels, videos, pictures, and Stories. This usually results in increasing followers.
Use hashtags if you want your users to easily find your posts about specific topics. If you’re using updated hashtags, your search will often return relevant results.
On Instagram, users follow hashtags and other users. If you use popular hashtags, you can increase your chances of helping new users or potential followers find your brand.
Adding a hashtag contextualizes your content without using repetitive captions or wasting character count.
Are you interested in researching your competition on Instagram? Make hashtags work for you! Look at the ones competitors use most frequently and see what they contain. You can also see what their audience likes by checking out the top posts from these accounts.
Listen to what your followers need and respond to them. Using hashtags makes it easy to keep track of customer feedback and input. They’re beneficial for gathering feedback on promotions, events, and more.
Use an Instagram hashtag generator to make it easy to plan out your hashtag strategy. This tool creates a list of hashtags based on the user’s keyword input. There are different kinds of generators out there, and in principle, they typically analyze the most popular hashtags used on Instagram and create that last of relevant hashtags for you.
If you want to get your content seen, increase your posts’ reach, and build brand awareness, choose an Instagram hashtag generator that fits your needs.
Kicksta offers a free Instagram hashtag generator that gives you the exact hashtags you need to improve your engagement on the platform. All you need to do is input a keyword or phrase. Kicksta makes the selection process easy by checking out the hashtags on “best match” or “related hashtags” in your results. This way, you get the best hashtags specific to your industry, brand, or content.
Another great thing about Kicksta is that it allows its clients to find out which hashtags were banned in the past so users can protect their brand reputation. Kicksta’s hashtag generator also provides local proxies to stay safe online.
Ritetag is a tool created by RiteKit. It’s available through a Chrome extension, mobile apps, or the web. Ritetag helps get instant hashtag suggestions for images and texts based on real-time hashtag engagement.
Ritetag offers a 7-day free trial to new clients. After that, a subscription fee applies depending on what you need. RiteTag’s price is $49 per year, which includes hashtag suggestions for 1000 queries/month from mobile apps and browser extensions combined.
TagsFinder is a free hashtag generator that generates hashtag suggestions based on the keywords entered. The tool allows you to enter up to ten hashtags at one time. After that, it’ll find relevant hashtags. TagsFinder filters the hashtag searches by country.
If you’re a forward-thinking brand, you should know that hashtags impact the performance of your content. Here are some ways to be intentional with your Instagram marketing strategy.
Make time to do some research on your customer base or target audience. Do your best to align your brand and content with industry trends and your audience’s needs. Once you’ve got a clear picture of your audience persona, use like-minded hashtags for your content to engage with your intended audience.
Instagram has been vigilant in cracking down on hashtags used for fake news, spamming, or insensitive content. Accounts that use banned hashtags can be suspended, locked, or shadow banned because of the possibility of getting flagged as bots. To avoid this, use an Instagram hashtag generator that lets you know which hashtags are banned real-time.
It’s important to know that popular hashtags may not necessarily be effective. This is why it’s suggested to have a combination of popular and niche hashtags to reach a specific audience.
Using hashtags for your niche attracts followers interested in your brand, products, or services. Think about your industry and do some hashtag searches for relevant and current keywords.
Although hashtags are incredibly powerful business tools, it’s vital to understand the best practices to follow before jumping into hashtags on Instagram.
Ensure that the hashtags you use align with your content and brand to engage in a larger conversation on the platform effectively.