SEO is going mobile. What’s the future of mobile SEO? For 2020, the memorandum for SEO industry is crystal clear: Devise your website in a mobile user-friendly manner. Do this, or be left behind by your competitors.
Keeping up with the trends in SEO is not something that you can do easily as a webmaster or website owner, it is something that you need to do to stay pertinent in the digital society. You should know that SEO is a necessary aspect of business, most especially if you want to capitalize on the online presence of your business or other purposes.
Business people and entrepreneurs alike need to create a strategy to ensure that their current and potential clients will have easy access to their website while enjoying a legitimate and sustainable SEO practices at the same time.
The Mobile Evolution
Last year, mobile surpassed desktop as the primary device used to access websites. This is not a big surprise though, because way back in 2015, Google announced that researchers prefer to use mobile than any other device.
It’s safe to say that mobile has well and truly arrived. Of course, responsive designs for desktops are fairly well-established and have been around for awhile now, but many sites still fall flat in the usability department.
This means that websites still engage to the desktop before it dials back to mobile. This little inconvenience on the desktop due to the form-fill scheme is an absolute advantage for mobile.
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What Google Really Wants
What Google wants is to enchant the mobile users to improve on-page ranking factors and engagements. It’s a win-win situation for the search engine and the users!
This year, many SEO companies like SEO Brisbane are referring and looking forward to the best SEO practices posts. Even Gary Illyes, the webmaster trends analyst of Google compliments those people who suggested that mobile is the big trend for 2020.
There are three important stats from Google’s promotional materials which illustrate the significance of mobile optimization.
- More people use mobile phones than computers when searching online.
- There’s a five times probability that people will leave a site if it’s not mobile friendly.
- The majority of mobile users leave a website if it takes more than three seconds to load a website.
The factors above are the reason why mobile generates more reviews than desktops. Users don’t stick to your site if it’s not mobile friendly, they don’t even wait for the page to load if your site is too slow.
What is Mobile-First Index?
Mobile-First Index is a shift to using mobile versions of websites to generate ranking from the traditional desktop search engine indexing.
The strategy for mobile first indexing is a plan to guarantee that ranking reflects the real situation which is, of course, the majority of online searches take place on mobile devices.
This also means that in 2020, SEO will be establishing a ground through content that is on mobile sites in opposition to the old methodology where rankings are determined by desktop sites even if the searches take place on mobile devices. The shift will lead to changes wherein search rankings will be generated conforming to the mobile version of the web content even if you are searching from a computer.
When this happens, the links and contents of the mobiles sites along with other factors like user experience and speed will become the critical drivers for search engine visibility. Of course, desktops will still be factors, but it will no longer be the central platform.
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What Will Be The Changes?
Just like other SEO trends in the past, mobile-first indexing will also bring changes to the facets of Google rankings, most of which are for long terms.
In a short time, there will be impacts with regards to rankings on search engines. Google will continue to run mobile indexing on desktops for its ranking but will transition gradually to mobile indexing.
However, it’s critical to check the content of the mobile too because previously, mobile contents had lower quantity and quality grade compared to the desktop versions of the same website. But no need to hesitate, this will change this year. Content mobile will be the new priority area in SEO strategies for 2020.
Do Emerging Trends For SEO Affect Current Ranking?
In the immediate to short term, there will be minor changes in ranking due to the Google’s conscious efforts of trying not to upset things too much.
In the long run, however, the changes in rankings will be more visible and those who fail to welcome the changes will either fall or get left behind.
SEO trends and sectors demand that you give serious attention to mobile contents to retain your current ranking or improve it.
Final Thoughts on Mobile SEO
Competitive advantages are not that easy to conjure, especially in the SEO market where trends come and go on almost a daily basis. Now, if you’re going to ask me, is mobile-first indexing the takeaway for 2020? Yes, if you’ve established the fundamentals of SEO. Concentrate on the mobile users, and you’re sure to leave your competitors in the digital dust.
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Taylor Johnson says
Thanks for this post! This is why I favor using WordPress for the websites I create. All WordPress websites are automatically mobile friendly. Plus they are simple to edit and respond very well to SEO.
Adam Williamson says
In very short time a huge informative information for us. Thank you
Taylor Johnson says
In 2009 we used to have an e-commerce website on page one and would bring in about $3,000 a month with it.
Then it lost rankings…
In 2018 we got it back to page one and were making about $500 a month…
Now it’s in the top #3 and sales are above $4,000.
My experience is that top #3 rankings sell better now because of mobile, and page one only rankings sell less than before!
Hi, totaly agree.
Daljeet Arora says
Really Appreciated Work. Full of knowledge and tips. Keep it up
thank you for sharing these informations. It was very helpful.
Resep Makanan says
Thank you very much
Mobile-first is the future. Great post, thanks!
Nick Anderson says
Hi and thank you for sharing this great article about SEO is going in mobile.It is truly and helpful information.Your website is very useful.
Great article on the changes in SEO i believe your article really helped me understand SEO better. Thanks for sharing
Dane Lewmarks says
Really interesting post on mobile SEO – it is amazing that not every business takes this seriously despite how many times Google (and others) tell website owners how important it is!
Although design elements of mobile sites are now fairly well advanced (responsive has been around for ages!) I think we still have a bit of catching up to do in the content strategy and marketing fields. For example, we know that posts above 2,000 words generally get more shares than shorter pieces – but do users read 2,000 words on a mobile device? Are people sharing but not actually reading? Are they bookmarking in order to read longer pieces on a longer screen?
There’s a lot of questions to work through and I think this post really helps so thanks very much!
Thank you very much for sharing with us. This is really brilliant & informative Idea. I really much appreciate
Ali Baba says
First PC, then Laptop after that Tabs and and its time to Go Smarter like Mobile Devices….
Good Point Bro, Go Ahead and Literate Peoples… Well Done!
It’s no secret that mobile is the most user friendly and likely most used platform around today. It would make sense that to improve our overall page rankings we must consider our rankings as a mobile site as well. I appreciate the breakdown of how this is happening. I will save this for later reference, as I am currently trying to build the ranking on my own sites.
I’m getting more info on SEO and I didn’t know anything about mobile SEO. Thank you so much to make things clear for me 🙂
Lennon Stravato says
Interesting post. Happy to learn the increased importance of mobile friendly sites in search engine results.
ANIRUDDHA CHOUDHURY says
indeed a great guide… thanks for sharing this useful info… i was looking for such a guide.. and found this…
Randall Manley says
Great article and worth to read. With the vast emerging social marketing and management of sites, it is very helpful to reach audience through mobile and other social means. Very interesting topic and will definitely try to apply to my business and blogs in the future. Thank you and thumbs up for this very helpful tips!
Bradley Lawerence says
Thank you for sharing your valuable thoughts and suggestions. In a large world of smartphones, mobile SEO is becoming today’s need to stay in competition or boosting up business and we all know for better SEO, we need a responsive web design for which we can use Shopify, which is also best for e-commerce websites.
Togel Singapura says
Hi! This is my first visit to your blog! We are a group of volunteers and starting a new project in a community in the same niche.
karishma srivastava says
Thanks for sharing a very informative post…
David Bayaan says
A well written article and very informative, right now if you want to outreach your competitors and rank well in the google you need to make your site mobile friendly as now-a-days google is considering mobile websites more user friendly and it is also consider as an seo factors, mobile optimized sites now a days rank well more often in google. Anyways Nice Information buddy.
I must say this is an amazing information, it is said that to be forewarned is to be forearmed; now that we are aware of this fact, we have to start preparing for the imminent change.
After all the percentage mobile internet users are far more than any other means of using the internet.
Thanks for sharing, very informative.
Ankeet Singh says
Yes very good article. I think with the growing number of smartphone users mobile seo is very good.
I have read some articles in online where some people are saying that 60% people are using internet on mobile.
So, We can not ignore mobile optimization of our Website.
Great work by you.:)
really good informative article for mobile seo
thaks a lot for sharing it…
Yess… Thank you brother for this Really helpful article
Anh Nguyen says
Thanks for sharing. Good day everyone.
Dhruv Mangukia says
nice and informative article.
keep up the good work.
Mobile is definitely taking over SEO. That is why we have to be careful with top heavy websites. Too many ads above the fold can be detrimental to your site. Thanks for this informative and helpful article. Much needed in the midst of all the SEO updates.
Mobile is the device via which majority of internet users will come from and neglecting your site’s mobile friendliness can be devastating for your business.
thank you for sharing this informational artilce
Monika Sharma says
Such a great article. I really like the explanation in this article that tell the right info for SEO which is going to be very mobile friendly.
There are many thing that we need to consider at this time as time is going for mobile friendly.
Again very helpful article like previous ones about Seo. Seo plays a vital role in the progress of online business.
So to improve our ranking we should give more attention to mobile contents. Keep it up
Hi, friend thank you for sharing this article is very useful till now I don’t now about this thing so it’s very informative thank you to share this and I like very much your blog presentation.
Google Analytics says
Thanks for the informative article Wade! It comes as no surprise that Google will pay more and more attention to mobile phone optimized webistes and perform rankings according to the mobile version of the web content.
Nikhil Makwana says
Agree with you GA! Mobile responsiveness is now Google ranking factor.
this is good and interesting information, thank you for sharing your idea, I really appreciate your article.
Aysha Haque says
Definitely an informative article on mobile SEO! It is really very interesting to know that. So, we have optimize our site considering mobile friendly to get good traffic, that’s the point! Yes, lot’s of users use mobile device to browse internet. Great opportunity!
Anyway, thanks for sharing!
Keep it up!