Looking for the best SEO tools to check your Google keyword rankings accurately? Here’s a list of six excellent websites to check Google keyword rankings.
Indeed, the race for the best ranking on Google is becoming increasingly intense. When you are developing your website, whether it is a blog or an e-commerce website, you need to take care of different aspects.
One of the most important factors to consider when checking page rank is your selection of keywords. Apart from a website’s outlook, color palette, easy navigation and other aspects, your keyword ranking on Google can help you increase visitors.
The Best Tools to Check Your Keyword Rankings in Google
Search Engine Optimization is all about pulling your site at the top rank of Search Engine Result Pages(SERP), and keywords are considered as one of the most significant components of SEO.
We all know that Google prefers the sites that are having unique and appealing content. The primary way to check the quality of the content, Google uses the keywords. Keywords are the search queries that are used to find information over the web. So, you might have an idea now that it is essential to have top quality keywords on your site to grab the attention of Search Engine like Google.
The best way to find the ranking of your keywords is by using an online rank checker tool. These online tools assist you in determining the ranking of your keywords that will help you to make the required changes for better search results. You can also check the keyword ranking of your competitors’ sites by using an efficient rank checker.
01. SEO Powersuite Ranktracker [Editor’s Choice]
Keyword ranking is important because it helps a website appear in the top results when a search is performed. SEO Powersuite is one of the strongest tools when we talk about keyword rank checkers. It provides a complete solution for checking keywords. All you need to do is enter your personal blog’s URL or a website URL, and this SEO rank tracker will show you the ranking as well as its competition.
It does not differentiate you and your competition, which is why you get a fair SEO rank report. Moreover, SEO Powersuite offers the following features:
- Technical SEO Audits
- Keyword Position Tracking
- Tips for Boosting Organic Traffic
- Competitive Intelligence
- Backlinks Audit
- Keyword Research
- Analytics etc.
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From mapping listings of competitors to tracking position of your keyword in over 400 search engines, you get to do everything quickly and efficiently. Moreover, it offers 20 SEO tools that assist you with keywords.
02. Long Tail Pro
Long Tail Pro is renowned for its focus on long-tail keywords – longer and more specific search queries that often have lower competition but higher conversion rates. Here’s why Long Tail Pro should be part of your arsenal:
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Keyword Competitiveness Score
One standout feature of Long Tail Pro is its unique ability to calculate a Keyword Competitiveness (KC) score. This score indicates how difficult it would be to rank for a particular keyword by taking into account various factors such as domain authority and page authority. With this information at hand, you can readily identify low-competition keywords that are easier to rank for.
Detailed Metrics and Analysis
Long Tail Pro provides comprehensive metrics for each keyword, including search volume, bid value, and ranking difficulty. This data allows you to make informed decisions about which keywords to prioritize in your content strategy. Additionally, the tool offers insights into the top-ranking pages for a given keyword, helping you understand what it takes to outrank your competition.
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03. Rank Tracker
Rank Tracker is a versatile SEO tool that offers an all-in-one solution for keyword research and tracking. With its powerful features and user-friendly interface, Rank Tracker is ideal for both beginners and experienced SEO professionals.
Keyword Research
Rank Tracker’s intuitive keyword research module allows you to find profitable keywords in just a few clicks. By entering your seed keywords or website URL, you can generate a comprehensive list of relevant keywords along with valuable data such as search volume and competition level.
Keyword Tracking
Monitoring your keyword rankings is vital to gauge the effectiveness of your SEO efforts. Rank Tracker simplifies this task by providing accurate and up-to-date rankings for your target keywords across multiple search engines. You can easily track changes over time, identify areas of improvement, and assess the impact of your optimization strategies.
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Why are Keywords Important?
If you have been involved with this for too long, you will understand the intricacies of SEO. Without the right use of keywords, you may just be hoping for something impossible to happen. For instance, promoting your on-demand laundry service online without using the keywords, “on-demand laundry service” will probably never bring you the attention you seek. You must have heard that ‘Content is King’. This is why focusing on page design and usability is important, but you cannot compromise on content.
Choosing a popular term may be a smart way to establish your online presence, but it is almost impossible to improve your Google ranking. This is unless you are one of the giants of the online community. It may be the case that your frequency of keywords is not enough to improve the website ranking. Most of the time, your choice of words does not align with the visitors’ search, which is why you need a strategy.
Read: SEO Strategies for Bloggers – A Guide of SEO Best Practices
With the increasing online competition, you need to stay current and adopt sophisticated strategies to stay ahead in the game. Search engines like Google are smart. However, they still need assistance to improve their working and crawl deeper into the web. This will help bring about better results for the millions of internet users worldwide. Therefore, in addition to making content visible, you need to boost ranking using SEO tools.
SEO is one of the most widely used strategies to improve search engine rankings. It stands for “Search Engine Optimization” and helps in directing free, natural, editorial and organic searches to your website. You need attention for your website to stay online; otherwise, you are just billing yourself without any rewards. SEO includes all the creative and technical elements to improve your online presence. It can help increase traffic, improve ranking, increase awareness and promote link building to other similar and authority websites in the search engine.
Read: How to boost ranking with high quality backlinks?
How Does Google Keyword Rankings Work?
According to a research, the industry benchmark of the number of negative keywords added to a piece of content is 48. Most websites exceed this benchmark, hence experience low search engine rankings. Indeed, seeing yourself in the first spot after a Google word search would be an exclusive feeling; however, you have to put in your effort to earn that spot. It is not difficult but it is not a piece of cake either. It is a process that can be repeated since you cannot expect a 100% result in every try. Your interest in content marketing and search engine optimization can drive you to success in lesser time than copying someone else’s strategy.
Here are a few steps you could follow to improve your page rank and increase organic traffic:
01. Have a Setup
This is more like a pre-step than your first move. You need to have a strong website in place, i.e. one that already has accrued authority generated links etc. In addition, you must have a network ready to spread the news on your cue. This means you must have a blog following, social media accounts and email contacts to promote content etc. This is what you need to have beforehand otherwise; you will have to come back to it later. Sometimes it is too late to look back, and correcting these things take time, which may contribute to declining popularity.
02. It is Time to Choose Your Keywords
You need to choose a keyword that has good volume but remember not to go overboard. Some popular terms might be too common, and therefore more competitive. This will not bring you the desired results. You also need to choose any keyword that is relevant to your product, service or the concept you are selling. For instance, using ‘airline’ as your keyword when you are, in fact, not an airline, your keyword is not going to be ranked.
03. Keep an Eye on Your Competition
Selecting a keyword does not end your work. Perform a test search on Google and other search engines to see what your competition is up to. Focus on the title tags, URLs and domains, type of content (blogs, videos, posts etc.), type of business and their authority online. Differentiating yourself from your competitors should be your main goal.
04. Intent Is an Important Factor
Using long-tail keywords is probably the best way to find intent. Once you select your keyword, you can self-analyze whether the keyword satisfies the intent. Search queries can be very specific and detailed, therefore intent is important. For example, ‘discount colorful eyeglass frames for kids’ instead of ‘eyeglasses for kids’.
05. Execute
Once everything is in place, it is time you go live. Search engines are always looking for top-quality content, especially Google. Therefore, rushing into things will not do you any good. Moreover, you do not need pages filled with ads or keyword-stuffed content, but result-oriented quality content. This will result in organic traffic.
06. Analyze
Although you have followed every step above, you will still have to keep an eye on your website and content. You can check your keyword rankings in Google using a free online Google keyword rank checker. If you are a few weeks in but there is still no response or one that was not up to expectations, you need to revise. Choosing the right keywords is important, ones that are long-tailed, relevant, reflecting intent and are not overstuffed. You need to focus on high quality, visibility, and optimization.
Read: Guide to improving your Google rankings without risking penalties.
Read: 4 SEO tools to kick start your search campaign.
Conclusion
Choosing the right SEO tools for keyword research is crucial in optimizing your website’s visibility and driving organic traffic. The tools we discussed – SEO Powersuite Ranktracker, Long Tail Pro, and Rank Tracker – offer unique features designed to simplify the keyword research process while providing invaluable insights into search trends and competition levels.
Whether you’re looking for broad keyword suggestions or focusing on long-tail opportunities, incorporating these tools into your strategy will undoubtedly set you on the path to SEO success. So go ahead, explore these tools, unleash their power, and take your keyword research game to new heights!
If you’re looking for a way to get free and long-lasting traffic, SEO is the way to go. SEO gives you free, relevant and highly targeted traffic! There are great SEO courses that you can dive into in one or more aspects of SEO.
Experiencing a decline in traffic to your website? If security and performance is not the problem, it is time you make a wise selection of keywords and use a keyword rank tracker.
